eCommerce - expanding your sales channels

By establishing an online presence through user-friendly websites and engaging social media platforms, businesses can attract new customers, enhance brand visibility, and drive sales growth.

Creating your online store

In today's digital age, establishing a strong online presence is crucial for any business looking to thrive in the eCommerce landscape.

Ecwid offers a seamless solution for creating an engaging online store that caters to your unique brand needs. With its user-friendly interface and robust features, Ecwid empowers entrepreneurs to easily set up and manage their eCommerce websites without the need for extensive technical knowledge.

By leveraging Ecwid's powerful tools, businesses can integrate their online store with existing websites, social media platforms, and marketplaces, ensuring a cohesive shopping experience for customers. This flexibility allows for greater reach and visibility, enabling brands to connect with their audience effectively.

If you are looking to develop a more complex website then look no further than IONOS, one of the most popular eCommerce platform in the UK. IONOS also offers a broad range of eComm products including domains, emails, and security tools.

We also offer a choice of payment gateways including high-risk acquiring and open banking to meet your business needs.

Contextual commerce

Contextual commerce is revolutionising the way eCommerce sites engage with customers by integrating shopping experiences directly into the platforms where consumers are already interacting. By leveraging data and insights about customer behaviour, businesses can create personalised shopping experiences that seamlessly fit into the user's context, whether it's through social media, messaging apps, or even during their online research. This approach not only enhances customer convenience but also increases conversion rates by meeting customers where they are, making the purchasing process feel natural and intuitive.

To effectively implement contextual commerce, eCommerce sites focus on understanding their customers' journeys and preferences. This involves utilising tools and technologies that allow for real-time interactions, such as shoppable posts on social media or embedded product links within content. By providing relevant product suggestions and easy access to purchasing options in the moments that matter, businesses can foster stronger connections with their audience, ultimately driving sales and customer loyalty. Embracing contextual commerce is essential for any eCommerce site aiming to thrive in today's digital landscape.

We have partnered with Stored to provide the latest tools to help you on your contextual commerce journey.

Pay-by-link

Are you experiencing challenges with timely payments or difficulties in receiving payments altogether?

If so, it may be prudent to explore a pay-by-link solution. A pay-by-link payment option can be seamlessly integrated into an electronic invoice, facilitating a more efficient payment process. Alternatively, the payment link can be disseminated via text message or generated as a QR code.

You have the flexibility to select the payment link that best aligns with your business needs. The payment request can be structured for card payments or, potentially more advantageous, through open banking, which allows for immediate fund transfer upon payment completion — while minimising associated costs.

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